‘Swachhata Hi Seva Movement’

Prime Minister Narendra Modi launched ‘Swachhata Hi Seva Movement’, saying the movement aims at fulfilling Bapu’s dream of a Clean India.

Over the next two weeks leading to October 2 – Gandhi Jayanti – the Swachhata Hi Seva movement aims to ensure a high standard of cleanliness across the country, which was Mahatma Gandhi’s dream for the nation.

The campaign for a Swachh Bharat or clean India, which began four years ago, was made into a nation-wide movement today.

October 2, 2018, will mark the beginning of the 150th year of Mahatma Gandhi’s birth, and the government plans to realize his dream of a clean India.

About the campaign:

The campaign is being coordinated by the Ministry of Drinking Water and Sanitation, the convening Ministry for the Swachh Bharat Mission.

The objective of the campaign is to mobilize people and reinforce the “Jan Aandolan” for sanitation to contribute to Mahatma Gandhi’s dream of a Clean India.

It will see the large-scale mobilization of people from all walks of life to undertake shramdaan for cleanliness and construction of toilets and to make their environments free from open defecation. There will be targeted cleaning of public and tourist places.

Ministry of Drinking Water and Sanitation has made elaborate plans along with the State Governments to involve people from various walks of life and make this an unprecedented people’s campaign.

Reaching out to the poor and marginalized and providing them with sustainable sanitation services would be the hallmark of this campaign.

Swachh Bharat Abhiyan is a campaign which was launched on 2 October 2014, and aims to eradicate open defecation by 2019, and is a national campaign, covering 4,041 statutory cities and towns. Its predecessors were the “Nirmal Bharat Abhiyan” and before that the “Total Sanitation Campaign”. The mission was divided into two parts — urban and rural.

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